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Fisio Ancla
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Case study · Clinics & health · 2026

They came once
and disappeared

Fisio Ancla is a sports physiotherapy practice with two treatment beds. It treated well and was barely known: twelve reviews in five years, no presence on Google Maps and patients who dropped out at the second session.

12 → 190 Google reviews
+68% Follow-up sessions completed
2nd Maps position · ‘physiotherapy A Coruña’
Physiotherapist treating a runner's shoulder in a bright modern treatment room with wooden floors — Fisio Ancla, A Coruña

“I have few reviews, I don't show up on Google and patients come once and vanish.”

Iago Doval, physiotherapist · before we started
The challenge

Great care, poor online reputation

Iago treated runners and cyclists from across the city, but online there was no proof of it. With no reviews, no optimised profile and no follow-up, every patient started and abandoned treatment alone.

  • —Twelve reviews in five years, never asked for systematically
  • —A Google profile with no services or photos: invisible on the map
  • —Treatment abandoned after the second session
Physiotherapist explaining an anatomical model of a knee to an attentive patient — Fisio Ancla, A Coruña
Close-up of a blue resistance band and a foam roller on a wooden floor — Fisio Ancla, A Coruña
fisioancla Follow Message
268 posts 14.7K followers 342 following
Fisio Ancla · Sports physiotherapy Runners, cyclists and desk-bound backs. A Coruña · 50-minute sessions Book online, no phone calls ↓ #anchoryourback
Physiotherapist guiding a middle-aged patient through a squat with a resistance band in a rehab gym — Fisio Ancla, A Coruña
Runners
Runner stretching on a seafront promenade at sunrise — Fisio Ancla, A Coruña
Back
Close-up of hands performing manual therapy on a patient's lower back — Fisio Ancla, A Coruña
Exercises
Physiotherapist explaining an anatomical model of a knee to an attentive patient — Fisio Ancla, A Coruña
Team
Group of four patients doing supervised rehab exercises with mats in a bright studio — Fisio Ancla, A Coruña
Booking
Posts Reels Tagged
Physiotherapist treating a runner's shoulder in a bright modern treatment room with wooden floors — Fisio Ancla, A Coruña
Physiotherapist guiding a middle-aged patient through a squat with a resistance band in a rehab gym — Fisio Ancla, A Coruña
Runner stretching on a seafront promenade at sunrise — Fisio Ancla, A Coruña
Close-up of hands performing manual therapy on a patient's lower back — Fisio Ancla, A Coruña
Physiotherapist explaining an anatomical model of a knee to an attentive patient — Fisio Ancla, A Coruña
Group of four patients doing supervised rehab exercises with mats in a bright studio — Fisio Ancla, A Coruña
Physiotherapist filming a short exercise demonstration on a phone tripod in the clinic — Fisio Ancla, A Coruña
Cyclist being assessed on a stationary bike with the physiotherapist observing posture — Fisio Ancla, A Coruña
Clinic reception with wooden counter — Fisio Ancla, A Coruña

Posts that filled the beds

Exercise and education, every week
fisioancla
Physiotherapist guiding a middle-aged patient through a squat with a resistance band in a rehab gym — Fisio Ancla, A Coruña
4,180 likes

fisioancla IT band pain is not fixed by stretching. It is fixed by strengthening the gluteus medius. Three exercises, four weeks, in the carousel.

#itbandsyndrome #running #sportsphysio #acoruna

fisioancla
Close-up of hands performing manual therapy on a patient's lower back — Fisio Ancla, A Coruña
3,640 likes

fisioancla If your back hurts from sitting, you do not need an €800 chair. You need to stand up every 40 minutes and do these two movements.

#backpain #remotework #physiotherapy #anchoryourback

fisioancla
Physiotherapist filming a short exercise demonstration on a phone tripod in the clinic — Fisio Ancla, A Coruña
2,290 likes

fisioancla Second session: this is where most people quit. And it is exactly where the tissue starts responding. We send the exercises to your phone so you do not stop.

#rehab #consistency #fisioancla #acoruna

Carousel · Three exercises for runner's knee

3 slides · saves x18
Runner stretching on a seafront promenade at sunrise — Fisio Ancla, A Coruña 1/3
Hook — the pain that always shows up at kilometre six.
Physiotherapist explaining an anatomical model of a knee to an attentive patient — Fisio Ancla, A Coruña 2/3
Problem — stretching what hurts instead of strengthening what fails.
Cyclist being assessed on a stationary bike with the physiotherapist observing posture — Fisio Ancla, A Coruña 3/3
Close — the three exercises and how many weeks it takes.
What we did

Reputation, visibility and automatic follow-up

Physiotherapist guiding a middle-aged patient through a squat with a resistance band in a rehab gym — Fisio Ancla, A Coruña

Local SEO by specialty

A Google profile with services, photos and hours, plus one page per condition and city area.
Group of four patients doing supervised rehab exercises with mats in a bright studio — Fisio Ancla, A Coruña

Email automations

A post-session email requesting a review compliantly and a reminder with the exercises between visits.
Clinic reception with wooden counter — Fisio Ancla, A Coruña

Content creation

Short exercise videos shot on a phone and edited with AI, published twice a week.

Each problem, its fix

From brief to result
Close-up of hands performing manual therapy on a patient's lower back — Fisio Ancla, A Coruña
Few reviews Post-visit email A compliant review request 24 hours after the session. From 12 to 190 reviews in seven months.
Physiotherapist filming a short exercise demonstration on a phone tripod in the clinic — Fisio Ancla, A Coruña
Invisible on Maps Optimised profile Services by condition, real photos of the practice and a reply to every review; second place in the city.
Runner stretching on a seafront promenade at sunrise — Fisio Ancla, A Coruña
Drop-out Between-session reminder Exercises reach the phone with the physio's plan; completed follow-ups rise 68%.
Physiotherapist filming a short exercise demonstration on a phone tripod in the clinic — Fisio Ancla, A Coruña
Cyclist being assessed on a stationary bike with the physiotherapist observing posture — Fisio Ancla, A Coruña
Behind the practice

Two beds, one physio
and 190 people who say so

Iago opened in 2019 after six years with athletics clubs. Today the diary fills itself with runners who found him on Google and patients who finish treatment because nobody lets them forget.

190Google reviews
50 minPer session
Trustworthy health content

What people search before booking

Education by condition and sport, answered with clinical judgement, ranking the practice in AI answers too.

01 — Runner's knee: why it hurts and what to do 02 — How many physio sessions you actually need 03 — Lower back pain from remote work: the five-minute routine
Group of four patients doing supervised rehab exercises with mats in a bright studio — Fisio Ancla, A Coruña
Patients

What they leave on Google

Clinic reception with wooden counter — Fisio Ancla, A Coruña

“I was looking for a physio for runners in A Coruña and his video convinced me.”

Brais · Runner's knee

“The exercises arrived on my phone. First time I've ever finished a treatment.”

Sabela · Low back pain

“They asked for the review by email and I was glad to write it.”

Antón · Shoulder
Frequently asked

What other practices ask

How do I get Google reviews legally in a clinic?

With a post-visit email inviting patients to rate the experience, offering nothing in return and not filtering by score. Fisio Ancla went from 12 to 190 reviews in seven months just by automating that request 24 hours after the session.

How do I show up on Google as a physiotherapy clinic?

With a complete Google profile (services by condition, real photos, hours), steady reviews and one page per condition and area. Fisio Ancla is the city's second result for ‘physiotherapy A Coruña’.

How do I stop patients abandoning treatment?

By sending the exercises and the plan to their phone between sessions and reminding them of the next appointment automatically. Completed follow-up sessions rose 68% without calling anyone.

Physiotherapist treating a runner's shoulder in a bright modern treatment room with wooden floors — Fisio Ancla, A Coruña
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Get found, and get them back

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