Brand guardrails and look in CustomIQ — logo, visual mode, video look, link policy

0:00Introduction

In this tutorial you'll fine-tune your brand guide, the guardrails and the look every creative follows. In Brand Profiles, edit your brand.

0:15Competitors and link policy

Under Competitors, add up to five Instagram or TikTok accounts. CustomIQ analyses their recent posts to choose better topics for your organic content. The link policy controls which websites your AI content may link to or mention. Allow everything except a block list, or only allow the websites you list. Add a domain, and links to it are removed from captions, replies, articles and emails.

0:49Logo and visual mode

Turn on Logo on creatives, and your logo is added to every image, the first slide of carousels, and every scene of your videos. Visual mode decides how images are made. Photo uses AI photography. Typographic turns every image and carousel into text cards in your fonts and colours, with no photos or people.

1:13Video look and references

Video look is your visual personality in videos, from shape and type to motion, captions and pace. Pick a style to start from. The preview shows exactly how your cards, graphics and captions will look. Confirm it when you like it. Client logos appear as social proof when a video edited as an ad mentions your clients. And reference ads teach the AI the editing style you like, its pace, typography and transitions, never the content.

When you're done, press Update Profile. As this is a demo, we cancel without saving. Set these once, and every ad, post and video CustomIQ makes looks and sounds like your brand.