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Change the text of a published ad from the IQ chat

Updated 2026-10-17

In CustomIQ changing the text of a published ad from the IQ chat is not available yet. No platform lets you edit a published ad's text: a new one is created. Today, on Google Ads, use "Optimize my campaign" and review the new-ad proposal; on Meta, "Add a creative to my campaign".

From the dashboard:IQ chatCampaigns

What is changing a published ad's text in CustomIQ?

It's an IQ Chat action that will create a new ad with the text you ask for and offer to pause the old one. It isn't available from the chat yet; today you do it with the optimization (Google Ads) or by adding a creative (Meta).

How will I ask for it in the chat?

By typing "Change the text of my Google ads" or "Change the text of my published Meta ad: more urgent". The chat will pick the campaign with you and take you to the right step for each platform.

What do I need first?

A published campaign on Google Ads or Meta; you see them in Campaigns. For unpublished campaigns, use "Review the creatives".

How much does it cost?

On Google Ads, generating the new ad costs 1 credit. On Meta, the new ad costs the same as adding a creative.

Steps

  1. On Google Ads. Type "Optimize my campaign" and, on the card, review the proposal "New ad with new headlines and descriptions".
  2. On Meta. Type "Add a creative to my campaign" and tell the chat the angle you want; you see the ad before it publishes.
  3. If it isn't published yet. Type "Review the creatives" to change the exact text before publishing the campaign.

Frequently asked questions

Why can't a published ad's text be edited?
Google Ads, Meta, TikTok and LinkedIn don't allow it. A new ad with the new text is created and the old one is paused.
How much does the new Google Ads ad cost?
Generating the ad proposal costs 1 credit; creating it on Google Ads costs nothing more.
What happens to the old ad?
On Google Ads it keeps running until you pause it in Google Ads. On Meta you can pause it from Campaigns or in Meta Ads Manager.

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